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The Client Emails Masterclass

If you've freelanced for more than 3.5 days, you know that writing client emails is HARD. Chances are that at *least* once a week you wonder:

"How do I write THIS email??"

You want to sound professional. But also warm. But also maintain boundaries. But also show flexibility. But also get paid. 

If you're nodding right now...THIS MASTERCLASS IS FOR YOU

Course
What it is:

A 27-minute JAM-PACKED video + 2-page cheatsheet outlining the email strategies you need to get favorable responses — even in the stickiest situations.

Walk away with: 

  • When (and why) you should avoid email altogether 
  • The hierarchy of 3 options to use when deciding on a response
  • The one cardinal rule that applies to *every* sticky client email
  • How to use the positivity sandwich method — without sounding patronizing 
  • 5 rules to crafting emails that make clients happy — not annoyed 
  • 4 common email errors that most freelancers make (and how to avoid them)
  • 4 follow-up techniques that minimize your chances of getting ghosted 
  • The 4-part follow-up escalation method (AKA the art of strategic follow-up)
  • 19 real-life examples (!) of client emails + smart responses (to look at for guidance)

PLUS the 2-page cheatsheet (so you can refresh your email skills FAST — without having to watch the video again. Because as much as you love my voice 😂, you also have a life.)

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“I loved the tips on defusing sticky situations with clients, especially the real-life examples”

The masterclass and the email templates are great. Your classes are always clear, concrete and to the point! I loved the tips on defusing sticky situations with clients, especially with real-life examples in the masterclass. The template that’ll come in most handy is the scope creep email.

Suzanna, Conversion Copywriter

If you've freelanced for more than 3.5 days, you know that writing client emails is HARD. Chances are that at *least* once a week you wonder:

"How do I write THIS email??"

You want to sound professional. But also warm. But also maintain boundaries. But also show flexibility. But also get paid. 

If you're nodding right now...THIS MASTERCLASS IS FOR YOU

Template
What it is:

A 27-minute JAM-PACKED video + 2-page cheatsheet outlining the email strategies you need to get favorable responses — even in the stickiest situations.

Walk away with: 

  • When (and why) you should avoid email altogether 
  • The hierarchy of 3 options to use when deciding on a response
  • The one cardinal rule that applies to *every* sticky client email
  • How to use the positivity sandwich method — without sounding patronizing 
  • 5 rules to crafting emails that make clients happy — not annoyed 
  • 4 common email errors that most freelancers make (and how to avoid them)
  • 4 follow-up techniques that minimize your chances of getting ghosted 
  • The 4-part follow-up escalation method (AKA the art of strategic follow-up)
  • 19 real-life examples (!) of client emails + smart responses (to look at for guidance)

PLUS the 2-page cheatsheet (so you can refresh your email skills FAST — without having to watch the video again. Because as much as you love my voice 😂, you also have a life.)

Star iconStar iconStar iconStar iconStar icon
“I loved the tips on defusing sticky situations with clients, especially the real-life examples”

The masterclass and the email templates are great. Your classes are always clear, concrete and to the point! I loved the tips on defusing sticky situations with clients, especially with real-life examples in the masterclass. The template that’ll come in most handy is the scope creep email.

Suzanna, Conversion Copywriter

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You’re not ready for a comprehensive copy program
but you’d love to start somewhere.

What if you could get a solid foundational course to put you on the right track?

CopyStarter

Template
Course
What it is:

A self-paced starter course that will jumpstart your copywriting skills and give you tools to start writing copy.

In CopyStarter, we’ve included video trainings and templates that cover the fundamentals of copywriting & marketing so you can gain a solid understanding of the building blocks you need for great copy.

Includes:

  • The Writing Fundamentals Playbook — a detailed, example-packed guide featuring 12 fundamental rules that will transform the way you write — for life (with a quick-review checklist)
  • 4 content-packed modules (each between 30-90 minutes long) to help you get started with confidence 
  • 4 go-to cheatsheets that you'll pull out and reference again and again
  • 5 guides & templates so you'll never start from scratch
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"Was everything it promised"

CopyStarter was everything it promised — it helped me understand the basic principles of marketing, persuasion, and copywriting. As a designer, my clients expect me to also be a master copywriter/marketer. I was really thrown for a loop when I had to write copy for an ad for the first time. Taking this course gave me the tools to confidently create an ad from start to finish.

Each module was super clear. The slides were so helpful — I not only heard the material, I absorbed it visually. I also appreciated how everything was broken down very clearly (think checklists) and reviewed repeatedly. It helped me retain the information.

Breindy Livan

Heads up:

In our world, fluff is for pillows, not products

As a busy mom of 5 Energizer Bunnies kids, I know the frustration of: 
  • sitting through a 3-hour (rambling) video course…and coming out with a half-hour’s worth (!) of insight 😣 
  • reading a 437-page book that could have been a blog post 🙄
  • buying a digital product only to discover that it’s 60% bloat, and never even using it once 🙈

That's why I’ve cut all fluff from my products.

Time invested
Practical
gain
Our products are designed for busy people.

So you get the maximum amount of practical takeaways with the least amount of time and effort.

My trainings are not the kind you can watch on 2X — while scrolling LinkedIn — and still not miss a thing. 😏

We get feedback that copywriters & freelancers use our products regularly, and find them helpful every time a project comes up. 

Sounds like we’re doing something right 😉

Questions? Ideas? Quesadillas?

We’d love to hear from you. 😊